Morgan Realty Group | Commercial Real Estate, Dallas / Fort Worth

In Commercial Real Estate Since 2004

Principal-Led Commercial Real Estate Representation

Your expert guide to unlocking real estate potential, aligning property with your business needs, and building lasting value through ownership since 2004.

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In Commercial Real Estate Since 2004 · Morgan Realty Group Founded 2012 · Principal-Led at Every Key Decision

Welcome

Morgan Realty Group is a principal-led commercial real estate and advisory firm, your expert guide to unlocking real estate potential and creating lasting value for business owners, property owners, and investors across Dallas / Fort Worth and beyond.

We're not built to be the biggest firm in the market. We're built to be the right one: relational, not transactional, with direct owner involvement.

In Eric's Words

Eric Morgan outside a commercial office building
“When I take on a new relationship, I ask to walk the property or visit the business in person, to see what's working, what isn't, and how today's space or property fits where you're headed. That's how I get the strategy right before we ever talk numbers or present new options.”

Eric Morgan

Eric Morgan walking a retail property with a client
Office & Retail, Dallas / Fort WorthTenant & Landlord Representation
Eric Morgan touring an industrial showroom facility with a client
Industrial, Flex & ShowroomOwner User Acquisition & Disposition

By the Numbers

Two Decades

Over two decades of commercial real estate experience

~1,000

Approximately 1,000 transactions

~$1 Billion

Approximately $1 billion in transaction value

Today, Eric brings that experience, market knowledge, and disciplined approach to helping business and property owners navigate complex real estate decisions and create lasting value.

Track Record

How We've Helped Clients, and Where It's Taken Them

Secured a full-floor office lease in Westlake for a growing digital agency. A stronger presence in one of DFW's premier business corridors.

Bought a 220,000 SF industrial property at auction in Carrollton with deferred maintenance others overlooked. Improved, subdivided, and sold for profit.

Helped a local business owner turn a passion for golf into ownership of Coyote Ridge Golf Course in Carrollton.

Helped a private equity fund hit a record return as broker and GP member: 3.8x MOIC, 47% IRR, ~4.5 years.

(As stated by the fund; not a guarantee of future performance.)

Clients

Trusted Across Every Size of Business

National brands to local enterprises. A partial list of those we have worked with.

Clark Contractors
Walker Engineering
Envela Corporation
Jonah Digital Agency
Promise Total Services, Inc.
EPWI.net
Gold Landscape
Graham Mortgage
Urbanology Designs
The Expo Group
Topline Auto, Inc.
Epic
Re:Defined Coffee House
Associa
Vanguard Electric
Keller's Grace of Dance

Past bank and lender engagements include BBVA Compass and Aurora Bank FSB.

In Their Words

What Clients Say After the Deal Closes

In the words of the business owners, property owners, and investors we have represented.

Relational over transactional, serving us over serving self, sums up our experience. When it comes to getting the best deal for us, they do not stop until the deal is done, and then they give more.
John G. · Class A high-rise office space

“He is the best commercial broker I have used, period.”

Van R., Dallas · Land, industrial & retail transactions

“Morgan Realty Group took care of business, very professional, trustworthy, and timely.”

Cole L. · Office, showroom & warehouse building, his company headquarters

“Eric Morgan is the best damn broker I have ever worked with.”

Steve Loftus · Almost 20 years together, across industrial, land & corporate headquarters transactions

“Eric has been the backbone of our success in an industry we did not know. Highly knowledgeable and pleasurable to work with. Responsive, honest and a trusted advisor that has helped us achieve our goals.”

G. Brown · Tenant representation & land acquisition for a build-to-own facility

Every Deal Starts With a Conversation

Complex real estate decisions deserve more than a quick answer. Tell us what you're considering, and we'll help you evaluate the opportunity, understand your options, and determine the best path forward.

Eric will personally review your inquiry and follow up.

Areas of Focus

About

Principal-Led Commercial Real Estate Representation

Expertise. Solutions. Results.

Morgan Realty Group is a principal-led commercial real estate brokerage and advisory firm, your expert guide to unlocking real estate potential, maximizing value, reducing risk, and creating strategic advantage.

Founded in 2012, the firm was built on a simple idea: clients deserve experienced judgment, direct involvement, and trusted relationships when making high-impact real estate decisions.

Eric Morgan began his career in commercial real estate in 2004, bringing experience across multiple market cycles, transaction types, and asset classes: industrial, office, flex, retail, and land. He has built a name for exceptional results in commercial real estate.

We are a quality-over-quantity firm, focused on long-term client outcomes rather than transaction volume.

“I ask to walk the property or visit the business myself, before any strategy is set, because serving you well means understanding how you actually live and work in the space, not just the numbers on a rent roll.”

Eric Morgan

What We Provide

Principal-led representation

Direct involvement at key decision points

Experienced negotiation and strategic guidance

Creative problem-solving in complex transactions

A track record of proven results

Experience

Eric Morgan's background spans:

Owner-user acquisitions and dispositions

Tenant representation and lease negotiation

Value-add investment opportunities

GP and advisory services, including successful GP-led transactions

Owner financing structures

REO, short sale, and distressed asset transactions

Land acquisition, entitlement, and repositioning strategy

How We've Helped Clients, and Where It's Taken Them

Two decades of deals across every side of the table: tenants becoming owners, property owners maximizing value, and investors building wealth. Eric Morgan and Morgan Realty Group are the constant across every one.

Secured a full-floor office lease in Westlake for a growing digital agency. A stronger presence in one of DFW's premier business corridors.

Bought a 220,000 SF industrial property at auction in Carrollton with deferred maintenance others overlooked. Improved, subdivided, and sold for profit.

Helped a builder supply company purchase a +/-70,000 SF showroom-industrial building in Dallas, moving them from tenant to owner, with a permanent home to grow their business.

Helped a major contractor buy a +/-51,000 SF Las Colinas headquarters with room to expand on-site.

Brought a large general contractor into Texas with an office/flex building in Southlake, their new regional foothold.

Acquired a +/-77,000 SF headquarters out of receivership at a fraction of value on the Dallas North Tollway. Now worth far more.

Helped a private equity fund hit a record return as broker and GP member: 3.8x MOIC, 47% IRR, ~4.5 years.

(As stated by the fund; not a guarantee of future performance.)

Turned a modest equity stake into an 8x return in under a year through a Dallas value-add play.

(Individual results vary; not a guarantee of future performance.)

Guided an investor through buying, zoning, entitling, and selling 60 acres near the Dallas North Tollway and US-380, about 3x their capital over several years.

Helped a local business owner turn a passion for golf into ownership of Coyote Ridge Golf Course in Carrollton.

Helped a publicly traded company buy a +/-70,000 SF Las Colinas headquarters at a rare pandemic-era price. Now sitting on significant built-in equity.

In Their Words

More From Our Clients

Ginger C. · Office, event center & showroom

“Working with Morgan Realty Group was the very best decision I made when it came to the purchase of our new building. Their industry knowledge and commitment to excellence far exceeded my expectations. Eric's vast experience with city council, zoning, and commercial real estate proved to be invaluable. We are now in the building of our dreams. Their work ethic, responsiveness, and integrity are rare in this world.”

Willie P. · Sports Training Facility

“I cannot say enough good things about Eric Morgan and Morgan Realty Group. Eric's knowledge of the area, market trends, and relationships with local realtors made for a smooth process. He walked me through expectations, potential obstacles, and became a steady resource long after his work was concluded. I highly recommend Eric and Morgan Realty Group for your commercial real estate needs.”

Lori & Mike C. · Multiple land & industrial transactions

“We have had the pleasure of closing five separate commercial real estate deals with Eric. His knowledge of what is needed to get the deal closed is amazing. He has represented us with such professionalism and has always gone the extra mile to get the job done. We have been blessed to have had many successful real estate transactions with Eric that have been very financially rewarding for us. We would suggest, without hesitation, to use Eric Morgan.”

A. Damanwalla · Office-showroom-industrial acquisition

“I would highly recommend Eric Morgan and Morgan Realty Group. They have always done a great job and stood up to their word. I appreciate their professional work, immediate responses, and knowledge of the local real estate.”

Team

Behind the firm

Kate Morgan

Strategic Advisor & Director of Human Resources

Kate provides strategic advisory input to ownership and oversees human resources, financial administration, and office operations. She also advises on design and staging for investment properties and listings, and directs our Purpose Beyond Profit program.

Bachelor of Science in Education, Baylor University. Former teacher in private and public schools.

Will Buss

Associate

Will supports listing and acquisition assignments across industrial, office, retail, and land, with a focus on market research, property tours, and submarket tracking throughout Dallas / Fort Worth.

Bachelor of Business Administration in Finance with a specialization in real estate, SMU Cox School of Business. Texas Real Estate Commission License No. 851796-SA.

Eric Morgan

Eric Morgan, Founder / President

Alaska-raised, Southlake-based, in commercial real estate since 2004.

Services

Our Knowledge Is Your Property.

We're every client's expert guide to unlocking real estate potential, maximizing value, reducing risk, and creating strategic advantage, from acquisition and disposition to leasing and development.

01

Seller Representation & Investment Sales

We help property owners maximize value, minimize risk, and identify the highest and best use, and buyer, for their property. Our deep market knowledge and extensive transaction and comps database provide a significant advantage in a non-disclosure state, informing strategic positioning, pricing, negotiation, and execution.

02

Buyer Representation

We help buyers find the right property to support their goals, maximize functionality, build equity, and create lasting value. We think about exit strategy from day one. The right deal is made when you buy, not just when you sell. Disciplined analysis, market intelligence, and strategic negotiation put clients in the strongest position.

03

Tenant Representation

We help business owners find the right property and negotiate the best deal for their business, including rental rate reductions, free rent, and tenant improvement dollars paid by the landlord to improve the space. We also negotiate flexibility and tenant-favorable liability limitations and help tenants evaluate ownership when interested through a lease-versus-purchase analysis.

04

Landlord Representation

We help property owners maximize occupancy, stabilize income, and enhance long-term asset value through strategic tenant placement, market positioning, and negotiation.

Asset Classes

Industrial

Warehouse, showroom, flex, and manufacturing.

Office

Class A high-rise through owner-user headquarters.

Retail

Single-tenant and multi-tenant retail.

Land

Acquisition, entitlement, and repositioning strategy.

Listings

Current Availability

Available properties and off-market opportunities across industrial, office, retail, and land in Dallas / Fort Worth.

Marketed Listings

Our active listings are published on LoopNet, CoStar, and Crexi, updated as properties come to market, go under contract, and close.

Each opens our broker profile in a new tab. Availability is maintained on the platforms, so it is always current.

What We Represent

Industrial Warehouse, showroom, flex, manufacturing
Office High-rise through owner-user headquarters
Retail Single-tenant and multi-tenant
Land Acquisition, entitlement, repositioning

We Transact Before It Goes to the Open Market

As submarket experts, we know which owners are open to a sale before a listing ever exists. Tell us your requirement and we will go find it.

Eric will personally review your requirement and follow up.

Thank you. Your requirement has been received.

Contact

Every Deal Starts With a Conversation

Complex real estate decisions deserve more than a quick answer. Tell us what you're considering, and we'll help you evaluate the opportunity, understand your options, and determine the best path forward.

Eric will personally review your inquiry and follow up.

Thank you. Your inquiry has been received.

Partnership Note

Morgan Realty Group also partners with capital and operators as a general partner on select transactions. If you have a deal that needs a partner who can lead it to close, let's talk.

Discuss a Partnership Opportunity

Eric Morgan

Founder / President

Expertise. Solutions. Results.

emorgan@morganrealtygroup.net

O. 214-997-3613

300 State Street #92202
Southlake, Texas 76092

Eric Morgan, Founder and President of Morgan Realty Group

Eric founded Morgan Realty Group in 2012 after reading Proverbs 18:16, “A gift opens the way and ushers the giver into the presence of the great,” the confirming word that gave him the conviction to leave corporate America and put his gifts to work for himself and his clients: maximizing value, reducing risk, and creating strategic advantage. It's the same principal-led approach that defines the firm today: direct, relational, and hands-on from the first conversation to closing.

Eric spent 10 years at Capstone Commercial Real Estate Group as a top producer before founding Morgan Realty Group, building his career since 2004 as a sub-market expert along Dallas's Stemmons Corridor, with particular depth in owner-user acquisition and disposition, and value-add real estate.

Eric has partnered with banks and lenders nationwide to liquidate REO assets, and has served as General Partner, or as a member of the General Partner, for high-net-worth individuals, investment companies, and funds. Dean Eldridge of Cadence Capital Partners, LP was a friend and mentor who helped shape the way Eric leads and does business today.

Beyond the Office

Eric was born and raised in Alaska. He and his wife, Kate, live in Southlake, Texas, with their four children. He loves the mountains and is an avid skier, and a passionate preacher of the gospel. His greatest accomplishment in life was receiving Jesus Christ as his Lord and Savior.

Hear more of Eric's story in his personal testimony, shared on Life Today TV.